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Nurhayati, Siti and Hidajat, Taofik (2026) Pengaruh Electronic Word Of Mouth, Digital Infrastructure Capability, Digital Marketing Capability, Dan Skilled Manpower Capability Terhadap Consumer Purchase Decision Pada Konsumen Apple Di Malaysia: Peran Mediasi Brand Identity Dan Sales Effort Serta Moderasi Consumer Belief In Brand. Magister (S2) thesis, Universitas BPD.

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